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JANUARY 5, 2004 at 4:57 PM
Posted by CHEESER
Source: Telegraph via iharrypotter.net
Children's toy company Lego
announced its worst-ever loss in the organization's 72-year history after an "unexpectedly bad, nearly catastrophic" 2003. Star Wars and Harry Potter products had a disappointing 12 months, chief operating officer Poul Plougmann told Danish newspaper Boersen.
The company, which based its empire on plastic building bricks, had worked hard since it made a $180m loss in 2000 to turn round the business, and achieved successful sales of Harry Potter and Star Wars products last year (2002). The Hogwarts Castle, a top-of-the-range item in the Harry Potter series, sold almost a million items.
Update: Lego has fired Plougmann and another top executive, according to the Associated Press, and expects to announce plans to reduce their 8,000-strong workforce in the near future.
In related news, ToyWiz.com is taking pre-orders for the new Lego sets for Harry Potter and the Prisoner of Azkaban. Included:
and moreThe sets will start shipping in May, and are available for pre-order now. Thanks to The Leaky Cauldron for the tip.
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Witch
Points: 955
kab240 says:
I was never much into the HP legos, so this isn't all that exciting for me.
Posted Jan 11, 2004 at 4:47 PM EST
Professor
Points: 1126
holtasaurus says:
I dont really know what i would do with Harry Potter Legos? my brother would probley steel them all!
Posted Jan 23, 2004 at 4:00 PM EST
Professional Beater
Points: 20891
feltonluver says:
I thought that I really wanted the lego things, but I changed my mind and I'm going to get the action figurines instead...
Posted Feb 26, 2004 at 12:53 AM EST
Mediwitch
Points: 2608
nickyole1 says:
Wow, I want a Knight Bus LEGO set! LEGOs are so much fun. I know, I'm 15, and I still play with LEGOs, but they are still fun!
Posted Jul 26, 2004 at 9:15 PM EST
Order of Merlin, 4th Class
Points: 1247
Matt12 says:
LEGO rocks!! Ive got a whole pirate ship made out of LEGO. I wish yeah i had a LEGO Knight Bus though!!
Posted Sep 8, 2004 at 4:33 AM EST
Order of Merlin, 4th Class
Points: 1247
Matt12 says:
I wish that i had enough money to buy ever single Harry Potter accessory that was ever made. I would display them all over my room (although i dont think i would have enough space).
Posted Sep 12, 2004 at 2:13 AM EST
Rickmaniac to the Core
Points: 2564
snaily says:
To be very honest, I don't like the Lego pieces myself ... not too fond of them! I never have played Lego. :D :D :D
Posted Mar 28, 2008 at 10:54 AM EST
Auror
Points: 2424
bonniewrightrulz says:
Wow,that must have been cool for all the kids to see.I have grown too old for Legos now to be honest but im sure little kids will be delighted.
Posted Aug 3, 2008 at 2:30 PM EST
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