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Scholastic to print 10.8 million copies of 'Half-Blood Prince' Popular (9041)

MARCH 30, 2005 at 1:01 AM

Posted by GERI
Source: USA Today


The publication of the sixth book in JK Rowling's ever-popular Harry Potter series, Harry Potter and the Half-Blood Prince, will be the all-time-highest initial print run in history, U.S. publisher Scholastic announcedopens in new window Tuesday.

At 10.8 million copies, that's four million more than the then-record-breaking initial print run for Harry Potter and the Order of the Phoenix in 2003.

Barbara Marcus, president of Scholastic Children's Books said:

We know, based on past experience, that readers will want a copy the minute it goes on sale. We wanted to be ready so that every single child, every single person who started out with Harry Potter when it began and every family that wants multiple copies will be able to get them.

USA Today has a chart detailing the initial printing runs for each of the previous books and also the number of Harry Potter books currently in print.

UPDATE: There will also be a huge marketing plan associated with the book which will kick-off in April marking the 100 Day Countdown to Harry. Some of the activities include a multi-tiered national advertising campaign and a first-time ever Harry Potter crossword puzzle in The New York Times.

Categories
· Companies  >  Scholastic, Inc.
· Books  >  Harry Potter and the Half-Blood Prince
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Reader Comments (315)

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Astronomical_Potioner
Witch
House: Slytherin
Points: 506

Astronomical_Potioner says:

I think I might pre-order my copy from Amazon so it gets to me the day it's released and I won't have to have my eyes scratched out trying to get one in a bookstore. Can't wait!

Posted Mar 30, 2005 at 11:08 AM EST



tsvety
Order of Merlin, 1st Class
House: Gryffindor
Points: 1941
ICQ: 266611897 Yahoo: caribbean_orange

tsvety says:

oh cool!!!! I can't wait!!!! Hurry up july =)!!!

Posted Mar 30, 2005 at 11:12 AM EST



Konkskäpp
Witch
House: Gryffindor
Points: 849

Konkskäpp says:

That is a lot of books indeed!!
More than two months to wait.
Why it take so long???
Can´t wait anymore!!!!!!

Posted Mar 30, 2005 at 11:13 AM EST



The_Danish_Witch
Witch
House: Gryffindor
Points: 744

The_Danish_Witch says:

That alot of books. It almost enough so that every peson in Denmark could get two.

Posted Mar 30, 2005 at 11:13 AM EST



jurassicfatt
Overqualified Jester
House: Gryffindor
Points: 2783
AIM: jurassicfatt Yahoo: photonblasters I support HPANA!

jurassicfatt says:

That's a whole lot of books. It's hard to imagine that many books and there still being the chance of not being able to get one because the stores sell out. I wonder how much money JKR makes off each individual book. Good for her.

Posted Mar 30, 2005 at 11:28 AM EST



Lea
Harry's Soul-Mate
House: Gryffindor
Points: 3337

Lea says:

WOW, GREAT NEWS!!!!

(oh boy, oh boy, oh boy, I CAN'T WAIT!!!!!! -july 16, july 16, july 16, JULY 16..............)

Posted Mar 30, 2005 at 11:37 AM EST



Moyaj
Order of Merlin, 4th Class
House: Gryffindor
Points: 1252

Moyaj says:

I was wondering when the marketing blitz was going to begin, I figured we were getting close-only 107 days left!!! I wonder how many ways they can find to drive us nuts with anticipation?

As for actually buying the book? I've pre-ordered the deluxe edition on-line because of the sale price and plan to get the trade-edition at the midnight party.

Posted Mar 30, 2005 at 11:41 AM EST



Patronus_Potter
Forgetful Werewolf
House: Gryffindor
Points: 14831

Patronus_Potter says:

Cool cool!

Just release the flipping thing already!!

Posted Mar 30, 2005 at 11:50 AM EST



Truska
Order of Merlin, 3rd Class
House: Gryffindor
Points: 1596

Truska says:

That's a lot a lot a lot of books.

Accio 16th July.

Damn, it didn't work.

Posted Mar 30, 2005 at 12:00 PM EST



Snape's Bodyguard
Snape's Advocate
House: Gryffindor
Points: 7161
AIM: dawelshgal88 Yahoo: snapesmistress19

Snape's Bodyguard says:

It is not surprising, considering the growing popularity that Harry is getting. Roll on July 16th. I can't wait.

Posted Mar 30, 2005 at 12:02 PM EST



True*R/Hr*Love
Auror
House: Gryffindor
Points: 2137

True*R/Hr*Love says:

Is that all? Haha No im kidding, im not surprised they are printing that many!!! But think about how many Bloomsbury is going to print!!! My house is going to have two!!! COME ON JULY 16TH

Posted Mar 30, 2005 at 12:11 PM EST



the bean
Every Flavored Bean
House: Gryffindor
Points: 2881
AIM: Cedtodd Yahoo: cedrinabean

the bean says:

It seems they (Scholastic) has finally caught on to how exciting this is to all the readers.
I am personally about to burst!!

Posted Mar 30, 2005 at 12:11 PM EST



Hurry Patter
You Know Who
House: Gryffindor
Points: 3006

Hurry Patter says:

That is a lot of trees they have to cut down to print that many books. I am not complaining but I hope they listened to the petition to use recycled paper.

Posted Mar 30, 2005 at 12:23 PM EST



School Governor
Auror
House: Hufflepuff
Points: 2563
I support HPANA!

School Governor says:

I don't think that that will be enough books. I can hardly wait.

Posted Mar 30, 2005 at 12:23 PM EST



muggle21j
Prefect
House: Gryffindor
Points: 399
Yahoo: muggle21j

muggle21j says:

I seriously can't wait to get my hands on that book! Then I probably won't put it down for like a year. You know I've got to read that book, as much as I've read the others!

Posted Mar 30, 2005 at 12:24 PM EST



Sassafras
Profesora de la Paz
House: Ravenclaw
Points: 2824
I support HPANA!

Sassafras says:

I am so thrilled to hear that they will have plenty of copies printed. I can't wait for the New York Times crossword of Harry Potter! Hopefully, there will be enough lead time before its release so that fans will be able to purchase copies of the paper on the day it is published.

Posted Mar 30, 2005 at 12:25 PM EST



Esmeralda
Prefect
House: Ravenclaw
Points: 315

Esmeralda says:

That's amazing. I wonder how many people have pre-ordered?

Posted Mar 30, 2005 at 12:32 PM EST



Mrs. Mandy Radcliffe
Muggle
House: Gryffindor
Points: 74
AIM: pinky775677

Mrs. Mandy Radcliffe says:

Oh, hurry up July 16! All the books will probably be sold right away! I can't wait, how many more months?

Posted Mar 30, 2005 at 12:38 PM EST



marjoo
Squib
House: Gryffindor
Points: 178

marjoo says:

that's a lot of books :D ...16 july, the big day...then comes the six book out. I can't wait that the book is coming out!

Posted Mar 30, 2005 at 12:45 PM EST



foreverpink8706
Squib
House: Ravenclaw
Points: 167
AIM: foreverpink8706 Yahoo: foreverpink8706

foreverpink8706 says:

Wow!
That a lot of books!

Posted Mar 30, 2005 at 12:50 PM EST



Auror
House: Gryffindor
Points: 2203

Disillusioned78 says:

Sweet Bajeezus! That's a lot of books! And they broke a record again! Man, I fear for HPANA safety...I etter donate or this site is gonna be over run with new Harry Potter maniacs!

I want to see that Crossword Puzzle (finally a crossword puzzle that I can do with out looking in a dictonary)!

Keep up the good work Scholastic!

Posted Mar 30, 2005 at 12:54 PM EST



juliebug04
Keeper of the Faeries
House: Gryffindor
Points: 5239
See my Amazon Wish List I support HPANA!

juliebug04 says:

Wow! What a huge number, but it doesn't surprise me. The books sell out so quickly. Many people buy more than one, so that makes it sell out that much sooner.

Posted Mar 30, 2005 at 1:05 PM EST



Dan Rocked Me
House: Gryffindor
Points: 3207
AIM: UrDadsGfsBoobJob Yahoo: brunette_babe4324

IRockedDanLastNight says:

That is a lot of books to be made. but I'm sure that they still will run out a lot! HAHAHA! But I can't wait to get it and read it! AAAAHHHHHHH!!!!!!!

Posted Mar 30, 2005 at 1:16 PM EST



Moody2006
Student
House: Gryffindor
Points: 218
AIM: Raydel16

Moody2006 says:

10.4 million copies that is a lot of books. But I think that they are right in printing that much. Because when The Order of the Phoenix came out many peole were left without a copy that the book. I can't wait for the book, I hope B&N do the same they did last year.

Posted Mar 30, 2005 at 1:18 PM EST



Darth Amanda
Hogwart's Jedi Princess
House: Ravenclaw
Points: 3491

Darth Amanda says:

Oh, that is so awesome. I would love to do a Harry Potter cross word puzzle. We gotta be on the look out for that. Hopefully HPANA will let us know when it is time for that.

Posted Mar 30, 2005 at 1:18 PM EST



Oliver Wood is Fit
Auror
House: Ravenclaw
Points: 2856

Oliver Wood is Fit says:

Wow, an HP crossword in the New YOrk Times is pretty amazing if it's really being done by the paper rather than Scholastic. You'd better post it up here when it comes out so that we can all have a go wherever we live!

Posted Mar 30, 2005 at 1:20 PM EST



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