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HP & JC

OCTOBER 8, 2002 at 6:15 PM

Note: This article's content may be copyright © 2002 UKHarryPotter and is presented here for archival purposes only. At the time of publication, the original article was found here.


Publishers have named two entities that have kept them marketable and able to survive amidst the current economic downturn: Harry Potter and Jesus Christ

"The search for spiritual sustenance after last year's September 11 attacks has boosted the profits of religious publishers while children have demonstrated an insatiable appetite for the exploits of a boy wizard.

With the industry hit by the current global downturn, the number of companies attending this year's Frankfurt Book Fair has dropped four percent -- but there are still 6,375 exhibitors from 110 countries.

At Tuesday's media launch of publishing's biggest marketplace of the year, organizers were quick to pay tribute to two of its stars.

"The industry depends on two young men: Jesus Christ on the one hand and Harry Potter on the other," said Dr. Hubertus Schenkel, chairman of the fair's supervisory board.

Spiritual advice was in demand, he said, particularly in the United States. "Especially after the attacks of September 11, religious publishers around the world have been able to make gains," Schenkel told reporters.

"Anything to do with trying to understand the meaning of life is also doing well -- from the Bible to esotericism and psychology and including how-to guides on keeping the peace in the family," he added."

ABCNews.com

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